Thriving employees who take care of each other, accelerate business results and go home safe every day. 


… keeping your people safe and well all the time was actually possible?

you could achieve this without adding more systems and programs?

… a new approach to safety could start fuelling employee engagement AND business performance?

… the key to this breakthrough is already available inside every single person who works inside your organisation?

Many people have become dissatisfied with the amount of energy and effort spent on safety...

… which increasingly doesn’t generate the performance expected. It often seems like we are continuing to put more and more in, and are getting less and less out. The more we focus on the deficit, the larger it seems to be. In fact, there is a growing feeling that the way safety is being managed can create a drain on overall performance, sometimes even making actual safety worse.


about the way things are


the context to enable performance


everyone to be leaders


your culture through practice

Where most current approaches to safety focus is on eliminating “negatives”

WhyNot’s approach is a positive and inspiring approach, evoking effective safety leadership at all levels by focusing on harvesting what is going right and building on it. It is about connecting with people in a very human and personal way, understanding what really matters most to them, what challenges they face and building from there.

With all our services

We Offer Digital Tools Including Our App


  • Practice leadership skills with online  assignments
  • Get coached feedback on learning & performance
  • Deliver scale and breadth to all your teams
  •  Achieve consistent communications
  • Access the latest thinking with ongoing updates
    and upgrades
  • Use our cost-effective solution for small and
    large enterprises

We call this approach Why-Based Safety

Talk to us about the 4 key Principles that are the drivers behind this inspiring approach to Safety, Health and Well-Being.




Let’s talk

Responding to COVID-19

We’re continuing to support all our clients during these uncertain times, as they navigate through the various challenges facing their organisations. Generally our work is about supporting people to take on new challenges and building the capability to lead when you don’t know the answer - and through this crisis we’re enabling our clients to do this from a place of care. Something is happening during these times that resonates with us on a deeply human level. It has made us realise how closely we are all connected and how new levels of trust, empathy and caring for one another must be part of how we organise ourselves moving forwards.

We’ve been gathering learnings, building on our experience and we’d be happy to share these with you. We are supporting many other leaders as they think through how to ‘re-generate’ their businesses and create the next version of themselves based on what matters most.               

Over the next few weeks you will see our COVID-19 Resource Centre on Our Insights page offering our latest learnings and thinking. If you’d like to explore our approach further, we’d be happy to have an informal chat.

Stay safe, The WhyNot Team